- Matthias Schmidig, Global Manager, Retail IT Competence Center
In the years past, Victorinox had a single flagship store, with their product line enjoying high visibility through other retailers. The retail expansion starting in 2008 required a system that ensured a consistent worldwide brand appearance. With goals set on high-quality experience for both customers and team members, Victorinox looked to Retail Pro to make their expansion a success.
To deliver on the brand promise, Victorinox needed POS systems to centralize the operations and ensure pricing transparency, supply chain visibility and guarantee the consistency of product availability worldwide. A retail CRM system was needed to maintain customer relationships and support Victorinox brand’s guarantee of reliable service and innovation at the helm of the quest for customer satisfaction.
Retail Pro and Victorinox designed a 3 tier structure, organizing data on the company, country, and then store consolidation server levels. Company and country servers were then virtualized and located in the Victorinox headquarters. This structure met the requirement of centralized management and made it possible to achieve the absolute transparency of operations while allowing individual stores to maintain their autonomy. Centrally managed systems with consistent software and hardware also guaranteed that support can be effective and timely, regardless of the geography.
Matthias Schmidig, the global manager at the Retail IT Competence Center at Victorinox, shared that Retail Pro was chosen based on the worldwide availability, as well as the many languages it comes with. The comprehensive feature set met all the requirements and most importantly,
ensured that planned future expansions can be realized with ease.
Victorinox’ plans for growth are evident, and rest assured, their Retail Pro solution will grow right along with them.