An important way to achieve greater retail success is to be more data-centric. Relying on retail analytics and hard data rather than guesswork helps companies make more educated decisions about the products they carry. They can dig into point of sale … Continue reading
Shopping is an increasingly “invisible” activity, embedding itself seamlessly into new digital and physical channels, using ever-more natural gestures and simple conversations. Gesture recognition helps retailers gauge shoppers’ real interest For example, a mom goes for an afternoon walk with … Continue reading
Effects of data-driven curation on discovery experiences Remember when a trip to the store could yield a new discovery — an unplanned purchase but one that delighted the customer? Ecommerce handles specific shopping needs seamlessly and efficiently: Search … Continue reading
As we enter the final quarter of 2017, let’s look at three major factors that will continue to be hot topics for leading retailers in 2018. In a world with increasing retail competition, innovation will be the key to success. … Continue reading
Retailers looking to personalize offerings can combine a GPS solution with a beacon geolocation technology. GPS is used to determine location, and when real-time data is unneeded. It’s more of a geo-targeting solution, and a good fit for when a … Continue reading
