Effects of data-driven curation on discovery experiences Remember when a trip to the store could yield a new discovery — an unplanned purchase but one that delighted the customer? Ecommerce handles specific shopping needs seamlessly and efficiently: Search … Continue reading
Shoppers want personalized experiences that are convenient and easy. Subscription commerce fulfills that need. Of course, for retailers, that one, seemingly simple desire can be filled in a multitude of ways, which can sometimes be at odds with … Continue reading
Loyal customers are repeat customers. They are particularly valued because the cost of customer acquisition is high. However, loyalty is not just about repeat business – otherwise, all repeat customers would be considered loyal, and they aren’t. … Continue reading
It’s a fact of retail life: Out of stocks can cost retailers not only one sale, but also future sales. Once the customer is disappointed, he or she may never walk through that business’ doors again. The sale is gone, … Continue reading
It looks like Burberry’s has been on-trend in more than just high-end fashion; the iconic brand was among the relative few that opted to keep online operations close to its vest, and, as a result, e-commerce accounts for roughly 10% … Continue reading
Retailers hate returns. That’s not a surprise: Returned merchandise costs the retailers money because the sale was lost, and time, because of restocking. What is surprising is the high return rate that ecommerce retailers experience. According to a … Continue reading
A chat with Retail Pro International, provider of the gold-standard retail management software, on trends, platforms and retail. By Chris Petersen | Retail Merchandiser Before the Internet, multichannel retailing was something known to only a handful of major national retailers, … Continue reading
Forrester has released its Customer Experience Benchmark results for 2015, and while e-commerce does well, the segment’s brick and mortar brethren are a bit behind the eight ball. It should be noted that Forrester has changed the way it judges CX … Continue reading
The most successful retailers have updated ecommerce solutions — rather than vestiges from the turn of the 21st century. A recent report from RSR Research notes that the highest-performing retailers have eCommerce sites that are positioned as being a vital part … Continue reading
Omnichannel retailers will have their work cut out for them in 2015, as they attempt to entice shoppers with both their web and brick and mortar presence in order to compete effectively against online-only stores. A recent study by Wipro … Continue reading
