Selling online is relatively new for luxury retail but is growing quickly as technologies have allowed retailers to reflect online the personalized service lux shoppers experience in-store.

Omnichannel strategies for luxury are considering continuity of in-store and online elements in a customer’s journey to draw on strengths from either channel for a more holistic, seamless experience.

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Clienteling with customer profiles	Give your sales associates quick access to a customer’s profile and shopping history in Retail Pro Prism so they can be better informed when making recommendations.
Look up inventory at other store locations to see whether they have the particular size or color the customer wants with full inventory availability visible in Retail Pro POS.	Always say YES
Digital lookbook	Use inventory images in your Retail Pro mobile POS as an endless aisle lookbook to help your customer pick out and order items you don’t carry in store.
Tie your purchasing journey and communications together across channels by integrating all your customer-facing tools on the Retail Pro POS software platform.	Unified experiences

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Tags: customer experience, customer experiences, cx, luxury, NRF 2022, omnichannel

This entry was posted by Ulyana Avetisov on Wednesday, December 22nd, 2021 at 3:44 pm .