Through the past decade, retailers have worked to create and maintain a digital, omnichannel presence. For most, that has primarily meant improving the connection among their different sales channels, i.e., online with brick and mortar. But today’s retailer … Continue reading
Oh, that elusive “seamless” customer experience. So many retailers are on the hunt for this. Often, they look to modern self-service solutions for help. But the totally automated experience is likely to seldom please every shopper. And while … Continue reading
The face of Main Street stores has changed significantly during the last 20 years. Bookstores have been replaced by nail salons, clothing shops are now restaurants and flower shops have made way for pet groomers. Those are the … Continue reading
What’s the goal of unified commerce? Ultimately, as in everything else you do in retail, unifying commerce should improve customer experience. But how do you get from the technicalities of unifying data and technologies on the backend to … Continue reading
