Can responsive design help integrate channels?
For omnichannel retail marketing, consistency is key. Continue reading
Monthly Archives: January 2014
Optimize loyalty programs with retail customer intelligence
Retailers devote significant marketing budgets to convert customers, but they should also focus on maintaining relationships with patrons. Continue reading
Merchants entice shoppers with displays, retail technology
The new era of retail marketing isn’t about ecommerce eclipsing traditional stores – it’s about merchants taking advantage of retail technology to engage consumers in new and exciting ways. Continue reading
Consumer confidence hits new high in January
Retail customer trends and recent reports point to rising consumer confidence. Continue reading
Retail industry focusing on data security
The malicious malware that hackers used to attack Target has been tied to a number of recent breaches in retail stores, including Neiman Marcus and Michaels Company, Inc.. Continue reading
Merchants focus on customer empathy
With big data capabilities, merchants are using retail business intelligence to improve the shopper experience in their stores. Continue reading
EU Consumer Rights Directive aims to improve conditions for retail industry
On June 13, 2014, new regulations will come into effect for retailers in the European Union. Continue reading
For omnichannel success, forget the channels
In the retail marketing world, omnichannel was one of the biggest trends of 2013. Continue reading
Retail customer trends point to the importance of loyalty programs
From club memberships to mobile apps, merchants encourage customers to return by offering them incentives like discounts or gifts in exchange for their loyalty. Continue reading
Single platform system improves multichannel store operations
Merchants that want to improve customer engagement, data analytics and retail inventory management require streamlined, efficient retail technology. Continue reading
