Ecommerce is now a staple within the retail industry – most merchants currently operate an online platform to cater to Web consumers, and those that do not have plans to do so in the near future. As shoppers now prefer to browse for and purchase items online, it only makes sense that ecommerce is set to expand significantly in the coming years.

Retailer Customer Experience reported that, according to a study by Frost & Sullivan, Internet retail sales will reach $4.3 trillion worldwide in 2025. This represents 20 percent of all total retail. In more developed markets where online shopping is more prevalent, such as the United States and the United Kingdom, the research revealed that ecommerce will account for 25 percent of all retail sales.

"The proliferation of connected devices and the availability of faster Internet speeds have catalyzed a change in shopping behavior and fuelled market expansion," said Frost & Sullivan Visionary Innovation Research Group Analyst Archana Vidyasekar.

So what can merchants do to capitalize on this ecommerce growth? Perhaps one of the best strategies is to invest in a retail management software platform that oversees all operations and gives businesses the necessary insight into their online processes. This way, retailers will be able to develop the most effective methods for boosting their ecommerce sales.

This entry was posted by Retail Pro on Wednesday, July 24th, 2013 at 4:36 am .