The Canadian economy has been struggling the past few years since the recession took hold of the northern country. Further compounding this tough situation is the fact that retail sales throughout the nation have been less-than-stellar. However, conditions are slowly improving, and analysts believe that gains in ecommerce could help propel Canada's economy to full recovery.

In an article for The Huffington Post, Elaine Mah, director for Intel Corporation Canada, explains that retailers need to adopt ecommerce platforms now or risk losing out to competitors. Mah cites several studies which found that, while Canadian merchants are aware of online shopping solutions, many aren't doing enough to leverage the technology for their benefit, mainly for boosting sales. Therefore, she asserts that more needs to be done in terms of implementing ecommerce systems into retail operations, especially as consumers now prefer to shop through the internet.

If companies incorporate these solutions, this could provide significant growth for Canada' economy. Retail sales have been performing better than expected recently, reports The Canadian Press. Data from Statistics Canada revealed that in January, sales amounts grew by 1 percent, accounting for $38.9 billion for the month. However, analysts remain cautious and urge businesses to see how they fare in the near future before declaring a full recovery.

This entry was posted by Retail Pro on Friday, April 12th, 2013 at 1:57 pm .