Retailers have taken notice of mobile technology by developing apps and providing mobile options for their customers both at brick-and-mortar locations and online. One element that is steadily gaining traction among businesses is mobile payments, as merchants look to accommodate device-carrying consumers and make transactions more streamlined for both themselves and shoppers.

Mobile Payments Today reports that research from Shop.org found that businesses are planning to put more focus not only on accepting payments from mobile devices, but other aspects as well, including mobile site optimization, analytics and page enhancements. More than half of retailers (51 percent) stated they will be working on improving optimization, such as checkout and payment transactions, to make purchases from mobile devices more streamlined for shoppers.

Many merchants around the country are already accepting mobile payments, and they are seeing success through the technology. The Sioux Falls Business Journal highlights several businesses in Sioux Falls, South Dakota, that have been using the method, and these merchants say they like being able to accept mobile payments. It has helped to increase customer satisfaction and even boosted their financial recording processes as the technology keeps track of sales numbers.

This entry was posted by Retail Pro on Wednesday, February 6th, 2013 at 4:05 am .