Consumers looking for free return shipping from internet retailers
Online shopping provides a variety of benefits for consumers, such as greater convenience and faster transaction times. However, web customers sometimes need to return the products they purchased, and they are looking for easy and free return shipping options from retailers.
According to a recently released study by ShopRunner, 81 percent of internet consumers stated they are likely to avoid purchasing items from businesses in the future if these web merchants do not offer free return shipping. When it comes to ecommerce returns overall, 69 percent of respondents believe that the process is extremely complicated. With the holiday season upon us, retailers could potentially lose out on customers if they fail to offer free or simple return policies.
Other shopping trends becoming popular this season are mobile applications being used for browsing and purchasing products, which is also leading to an increase in mobile devices used by both customers and retailers in stores, writes Forbes. Retailers are developing mobile initiatives aimed at attracting consumers to company websites as well as brick-and-mortar locations.
