Halloween giving retailers a BOOst
For retailers that stock their shelves with Halloween merchandise such as costumes, decorations and party supplies, things are certainly heating up as consumers prepare for the holiday.
The News-Press reports that Halloween stores in southwest Florida are already seeing an increase in customers, as people come in to gather their gear. Some retailers in the region even opened up as early as Labor Day to allow for shoppers to get a head start on the season. Many of these businesses are considered pop-up stores, meaning they are only open for short periods of time instead of year-round. To increase sales and retain loyal customers, many of these retailers rent out the same spaces each year so they remain consistent, and shoppers know where to find them. However, a few have decided to venture out and keep their stores open throughout the year, reports the newspaper.
Seasonal hiring is not only restricted to retailers preparing for the winter holidays, as many Halloween specialty stores also increase their workforces during the late summer into the early fall. Halloween City, a retail store chain with locations throughout the U.S., recently announced that it is looking to bring on at least 12,000 employees to help with increased sales at its 400 temporary stores throughout the country.