Whether it's managing finances, playing games or catching up on news, consumers are increasingly using smartphones and tablets to complete a variety of daily tasks. This has led to an emergence of mobile devices being used in retail stores and on their websites, as shoppers use their gadgets to browse for and purchase the items they want.

Because of this widespread trend, mobile has become a strong focus of many merchants, as they implement solutions that help them cater to customers who prefer to use their smartphones and tablets for shopping. Forbes reported that, according to research from IHL Group, mobile point of sale systems are increasingly being adopted by retailers. The study revealed that throughout North America, the mobile POS market will account for more than $2 billion in hardware and software sales by the end of this year. Currently, that market is at $5.7 billion globally, highlighting the importance that merchants are placing on mobile technology.

In fact, many industry experts believe that if businesses don't adopt mobile solutions, they risk losing valuable patrons. In an article for Fierce Mobile Content, Jordan McKee from the Yankee Group asserted that mobile systems are a "must have" for retailers if they want to retain customers and bring in new business.

This entry was posted by Retail Pro on Monday, August 5th, 2013 at 5:27 am .